Book Ads in Gujarat Mitra — Surat's Gujarati Daily Since 1863
Gujarat Mitra is the #1 dominant Gujarati daily in Surat and South Gujarat, in continuous publication since 1863. Malik Advertising books classified text, classified display and display ads across Surat, Navsari, Valsad, Bharuch and Vapi — matrimonial, property, recruitment, obituary and public notice — with same-day confirmation and discounted publisher rates.
Founded in Surat in 1863, Gujarat Mitra is one of the oldest Gujarati-language newspapers still being published today — a fixture of South Gujarat's print media for over 160 years.
Owned and published by Gujaratmitra Pvt. Ltd. from Surat. Its full registered title, Gujaratmitra and Gujarat Darpan, reflects its 1894 merger with the Gujarat Darpan newspaper.
Published from Surat — India's diamond-cutting-and-polishing and textile-manufacturing capital — Gujarat Mitra's readership includes a strong base of the city's trading and business community alongside general Gujarati households.
Editions and readership across Surat, Navsari, Valsad, Dang, Tapi, Bharuch and Narmada, plus an extended Vadodara edition — anchoring South Gujarat's Gujarati-reading public.
What Is Gujarat Mitra?
Gujarat Mitra is Surat's heritage Gujarati daily — launched in 1863, making it one of the oldest vernacular newspapers in Gujarat and among the longest continuously published newspapers in India. It began as a weekly and grew into a daily broadsheet, merging with the Gujarat Darpan newspaper in 1894 to form the paper's full registered title, Gujaratmitra and Gujarat Darpan. Today it is owned and published by Gujaratmitra Pvt. Ltd. from its Surat headquarters.
For advertisers, Gujarat Mitra delivers the #1 dominant Gujarati daily readership in Surat and South Gujarat — a region anchored by Surat's diamond-cutting, diamond-polishing and textile-manufacturing industries. Malik Advertising books every ad format in Gujarat Mitra — classified text, classified display and full display — across its Surat, Navsari-Valsad-Dang, Tapi-Bharuch-Narmada and Vadodara editions, at rates discounted below the publisher's standard tariff.
💡 Surat trade tip: Gujarat Mitra's home-city readership among Surat's diamond bourse traders, textile mill owners and sari-market businesses makes it an effective platform for business and trade classifieds alongside matrimonial and property ads. For wider Gujarat-wide reach, we typically pair your booking with a statewide Gujarati daily like Gujarat Samachar or Divya Bhaskar. Book a combined Gujarat package →
Gujarat Mitra Circulation by City
Gujarat Mitra's circulation is concentrated in Surat and its South Gujarat hinterland. Here is the approximate daily circulation by city, totalling 1.3 Lakh+ (130,000+) copies a day:
Figures above reflect Gujarat Mitra's core Surat and South Gujarat circulation and are compiled from publisher information and media-buying platform data. They are revised periodically — we confirm the latest figure when you book. (The separate Vadodara edition's circulation is not included in this South Gujarat total.)
Gujarat Mitra Editions We Book Ads In
Choose a single edition for targeted local reach, or release across all editions for South Gujarat-wide Gujarati coverage.
- Surat City & District: Surat Diamond Bourse, textile and sari markets (Ring Road, Sachin, Katargam), Surat Municipal Corporation area, the city's trading and business community
- South Gujarat: Navsari, Valsad, Vapi, Dang (Ahwa) and the neighbouring Union Territories of Daman and Dadra & Nagar Haveli
- Industrial Belt: Bharuch (chemical & petrochemical hub), Narmada (Statue of Unity district), Tapi (Vyara)
- Central Gujarat: Vadodara city and district
All core South Gujarat districts covered, plus a Vadodara extension edition. View all city editions →
Ad Categories in Gujarat Mitra
Malik Advertising books every major ad category in Gujarat Mitra — from community classifieds to Surat's distinctive trade advertising.
Best Days to Advertise in Gujarat Mitra
Choose your Gujarat Mitra publication date to reach Surat and South Gujarat's community, business and trade readership at the right moment.
| Ad Category | Best Day | Section / Focus | Booking Deadline |
|---|---|---|---|
| Matrimonial | Sunday ⭐ | Sunday Matrimonial Classifieds | Friday, 4:00 PM |
| Recruitment | Wednesday & Thursday ⭐ | Mid-week Classifieds | Day prior, 2:00 PM |
| Property / Real Estate | Saturday & Sunday | Weekend Property Classifieds | Thursday, 5:00 PM |
| Business / Trade & Public Notice | Any Weekday ⭐ | Main Newspaper | 1 Day Prior, 12:00 PM |
💡 Pro Tip: For Surat's diamond and textile trade advertising, any weekday works well since Gujarat Mitra's business readership follows the trading week. Sunday remains the strongest day for Gujarati community matrimonial response across Surat, Navsari, Valsad and Bharuch.
Gujarat Mitra vs. Other Gujarati Dailies
All three are Gujarati newspapers reaching Surat and South Gujarat. Here's how they compare for advertisers.
| Newspaper | Language | Best For | Reach |
|---|---|---|---|
| Gujarat MitraThis Page | Gujarati | Surat's heritage Gujarati daily since 1863 — the dominant local paper for Surat and South Gujarat's diamond, textile and general readership; strong community matrimonial and business/trade classified reach across Surat, Navsari, Valsad and Bharuch | Surat & South Gujarat — Surat, Navsari-Valsad-Dang, Tapi-Bharuch-Narmada, plus a Vadodara extension |
| Gujarat Samachar | Gujarati | Gujarat's highest-circulated statewide Gujarati daily — widest reach across all Gujarat districts for mass consumer and matrimonial advertising; most effective when maximum statewide readership is the priority | Multi-edition — Ahmedabad, Surat, Vadodara, Rajkot & more — Gujarat-wide |
| Divya Bhaskar | Gujarati | Statewide Gujarati daily from the Bhaskar Group with strong digital integration — effective for brand and consumer advertising alongside statutory compliance where wider Gujarat + national reach is needed | Multi-edition — Ahmedabad, Surat, Vadodara, Rajkot & more — Gujarat-wide and national |
For Surat and South Gujarat's home-turf readership and trade community reach, Gujarat Mitra is the specialist. For maximum statewide Gujarat circulation, add Gujarat Samachar or Divya Bhaskar. Get a Combined Rate →
Gujarat Mitra — Key Facts for Advertisers
Gujarati — published from Surat, India's diamond-cutting-and-polishing and textile-manufacturing capital. Gujarat Mitra is Surat's heritage Gujarati daily, in continuous publication since 1863.
Founded in Surat in 1863 — one of the oldest Gujarati newspapers still in print. Merged with the Gujarat Darpan newspaper in 1894; its full registered title today is Gujaratmitra and Gujarat Darpan, published by Gujaratmitra Pvt. Ltd.
Surat's identity as India's diamond and textile hub shapes Gujarat Mitra's readership — a strong base of diamond bourse traders, textile mill owners and sari-market businesses alongside general Gujarati households across South Gujarat.
- Classified Text — standard per-word ad
- Classified Display — boxed ad with border
- Display — colour ads with images
Strong readership among Surat and South Gujarat's Patidar, Anavil Brahmin, Jain and Vohra communities — an effective platform for community matrimonial and social announcement advertising.
For standard weekday classifieds, booking deadline is 12:00 PM the day before publication. Sunday matrimonial ads require booking by Friday 4:00 PM.
Why Book Gujarat Mitra Ads Through Malik Advertising?
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How to Book Your Gujarat Mitra Ad
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Frequently Asked Questions
Everything you need to know about booking ads in Gujarat Mitra.
How do I book an ad in Gujarat Mitra?+
How old is Gujarat Mitra and is it a genuine Surat newspaper?+
Which South Gujarat cities does Gujarat Mitra reach?+
Is Gujarat Mitra effective for advertising to Surat's diamond and textile trade?+
Can I book Gujarat Mitra for property ads in Surat?+
What is the deadline for a Sunday matrimonial ad in Gujarat Mitra?+
Is a Gujarat Mitra ad valid for public notice or legal purposes?+
Can I book Gujarat Mitra alongside other Gujarati dailies for wider Gujarat reach?+
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